'Whatever It Takes' - Official ICC Women's T20 World Cup 2024 event song launched

The 17-day spectacle, which begins on 3 October will feature 10 teams across 23 matches and will be played in the UAE at two venues - Dubai and Sharjah.

"The ICC is committed to make the ICC Women’s T20 World Cup 2024 the best possible stage for world class players to shine," ICC General Manager: Marketing and Communications, Claire Furlong said.

"Women's cricket is firmly established on the global stage, and our vision is to further enhance its recognition with the launch of the official event song. This soundtrack is not only a prelude of the extraordinary talent that will be displayed on the field of play, but also the vehicle to inspiring a new generation of heroes to women’s cricket’s ever-growing, worldwide fanbase."

READ: ALL YOU NEED TO KNOW ABOUT THE ICC WOMEN'S T20 WORLD CUP 2024

Girl band W.i.S.H was also excited about the launch of the song. "We are incredibly proud to share that as an all-girl group, we’ve created the official event song for the ICC Women’s T20 World Cup! Cricket is a powerful force that unites people across our country and around the world, and it’s an honour to contribute to such a special occasion.

"As huge fans of Jemimah Rodrigues and Smriti Mandhana, we can’t wait for them to do the hook step from the music video and of course the other players from all the participating nations," they added.

WATCH: THE 'WHATEVER IT TAKES' TVC:

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