Tennessee Titans and Nissan Introduce Nissan 1960 Club

Premium fan space pays tribute to the rich history of both organizations

Note: Renderings of the Nissan 1960 Club can be found HERE (photo credit: Tennessee Titans).

NASHVILLE, Tenn. – As the new Nissan Stadium nears its February 2027 completion date, the Tennessee Titans and Nissan officially introduce and share renderings of one of its premium clubs – the Nissan 1960 Club. Named for the year Bud Adams founded the franchise and Nissan Motor Corporation was established in the United States, the club features nods to the storied history of both organizations.

“The Nissan 1960 Club is an expansion of the unforgettable gameday experience that the Titans and Nissan have provided to fans since our partnership began in 2015,” said Stephanie Atkins, Titans Vice President of Client Services and Hospitality. “The space will not only highlight our shared history but also give Titans fans one of the most priceless experiences throughout professional sports.”

The sold-out club will accommodate up to 550 fans and feature an all-inclusive food and beverage experience, one of the most premium throughout the new stadium. Ticket holders will enjoy a private entrance, custom seating, and a speakeasy aesthetic, designed by Elevate Creative. The experience is designed to feel cohesive and grounded, drawing from shared themes of legacy, ambition, and evolution, showcasing the steady tradition of Nissan and the Titans.

Located at field level along the home sideline, the premium space gives ticket holders the chance to see players take the field for pregame warmups, as well as an on-field viewing experience for all four quarters of Titans home games. The Club logo was inspired by Nissan’s 1960 wordmark and will be displayed prominently throughout the space. Artifacts from both organizations also will be on display.

“The Nissan 1960 Club is where our legacy shows up loud and clear,” said Allyson Witherspoon, chief marketing officer, Nissan U.S. “It celebrates more than 65 years of innovation, performance and passion, and brings it to life in a way that feels unmistakably Nissan. With our U.S. headquarters here in the Nashville area, this partnership with the Titans is personal. It’s about pride, community and creating unforgettable moments for our employees, our customers and fans in Tennessee and everywhere the game is watched.”

The Nissan 1960 Club is an expansion of Nissan’s presence throughout the building after being announced as the exclusive naming rights partner of the new stadium in 2023. The Club will be available for all Titans home games, concerts, and other events at the new Nissan Stadium.

All premium spaces at the new Nissan Stadium are sold out, with future announcements about naming and amenities coming soon. With less than a year until completion, limited PSLs remain in the 100 and 400 levels. Fans interested in purchasing PSLs in the new Nissan Stadium are encouraged to book an appointment at Titans House by visiting NewNissanStadium.com.

About the Tennessee Titans

Headquartered in Nashville, the Tennessee Titans are part of the NFL’s AFC South division. Founded as the Houston Oilers in 1960, the team moved to Tennessee in 1997 and began play in its current home, Nissan Stadium, in 1999. With a mission statement of “Win, Serve, Entertain,” the Titans are committed to excelling on the field and in the community. The Titans’ ONE Community platform reaches many of Nashville’s most underrepresented and marginalized communities with a focus on three areas – Opportunity, Neighborhoods and Education – and strives to create generational change one person, one family, and one community at a time. The Titans’ corporate office is located at its practice facility, Vanderbilt Health Football Center. For more information, visit TennesseeTitans.com.

About Nissan

For more information about Nissan products, services and commitment to sustainable mobility, visit nissanusa.com. You can also follow Nissan on Facebook, Instagram, X, and LinkedIn and see all our latest videos on YouTube.

-TITANS-

Contacts:

Titans

Kate Guerra

[email protected]

615-337-7449

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